Supercharge Your Writing
Take your writing to a higher level
Find new ways of saying old things. Replace well-worn clichés with original thinking. And use creative writing techniques to make even the dullest subjects engaging.
The ability to write well rarely comes easily. The best writers admit to fine-tuning several drafts before achieving the right results. But when it works, great writing makes the target audience think, feel or do exactly what the author wanted them to think feel or do.
Supercharge your writing uses a mix of creative exercises, real examples and professional techniques to show good writers how to become great ones.
How will I benefit?
You'll recognise the difference between good writing and great writing - and you'll produce the great stuff more quickly and more easily. You'll stay on message so that your writing engages your readers from start to finish. And you'll be more creative and imaginative in your writing, without losing sight of the all-important objective.
What will I learn?
- How to make the right impact with different audiences
- How to add sparkle and pizzazz to your writing
- How to engage readers from the start and keep them reading to the end
- How to replace boring adjectives with active verbs
- How to find the right message and stay focused throughout
- How different writing styles affect perception
- How to banish banality and become original and effective
- How to structure your writing for different media
- How to use storytelling techniques to make business writing compelling
Who should attend?
This course is perfect for experienced writers who need to take their writing more engaging.
What else do I need to know?
This is a writing workshop with a difference so come prepared to try something new. Forget laptops and spell checkers and rediscover the freedom of spontaneous speaking and scribbling.
How Big Fish Training Works
Got a team to train? Most courses are delivered direct either in person or via live video for groups of 6 - 12 people. These sessions are tailored to your specific needs. You just need to tell us what they are! Get in touch now for a friendly chat about what you need to achieve.
Want a course just for you? We run special sessions throughout the year and have a growing number of online courses. If you can't find what you need on the site, get in touch now and we can help.
What delegates say about Supercharge Your Writing for PR Professionals:
I found reflecting on my writing very helpful, I’ll also take away some valuable techniques to hopefully strengthen my writing. I like that it was interactive, we were made to think, act, and write ourselves which kept the session engaging.
Lorraine is a very good trainer, with an engaging and supportive style. Collaboration was fun. The exercises were game-like but also educative.
It made me think about how to structure content more effectively and write in a more engaging but concise way. Mixture of fun and written exercises which keeps you engaged.
Very useful in terms of learning what language to use depending on different scenarios. Also getting out of the PR bubble and seeing our style of writing from a different point of view. Not boring - entertaining and useful. It wasn’t just listening but actually working in pairs and doing practical things.
Lorraine was very engaging. The flow and content of the course was wonderful. Really great teacher!
I found the session extremely helpful for both answering the questions I had initially, and identifying the areas for future development. The exercises were particularly helpful for illustrating theproblems and their solutions.
It was extremely useful. I think Lorraine really got to grips in helping us understand why we write things. By helping us through exercises to improve clarity, succinctness, and impartialness, I now understand ways to make my writing better.