Agencies & Consultancies

Training for agencies at all skill levels

  • Account management
  • New business
  • Confidence
  • Productivity
  • Writing
  • Motivating teams

In-House Comms

Training for in-house communications professionals

  • Best practice
  • Demonstrating value
  • Brand recognition
  • Confidence & Credibility
  • Media training

Big Fish Balance

Mental health and wellness for communications professionals

  • Beating Burnout
  • mindfulness
  • Work-Life Balance
  • Mental Health in the Workplace
Finding Brain Space | Big Fish Training

Finding Brain Space

Busy brain, empty tank (summer edition)

Finding Brain Space

As I’m writing this, my brain is doing its best impression of a browser with far too many tabs open.

I’m about to go away with my mum for some proper mum-daughter time and then, with only a morning change-over, head straight off on holiday with friends. Lovely problems to have! But there’s a fair bit of planning involved, as well as leaving work in an organised state for my brilliant colleagues (thank goodness for them!).

From the conversations I’ve been having recently, I know I’m not the only one whose “thinking work” is colliding with summer life admin.

The illusion of the quiet summer

Every year, someone says “it’ll be quieter over the summer” and every year most of us look at our calendars and laugh.

Colleagues are away. Clients often aren’t. Children are off school, relatives are visiting, trips need organising, people are covering for each other. The rhythm changes, but it doesn’t actually feel calmer.

On the surface, this time of year looks as though it should offer more space to think about what comes next, maybe dust off a few ideas you’ve been meaning to get to or sketch out what you want “back to school” in September to look like.

In reality, a lot of people I talk to feel like they have a busy brain and an empty tank. They are still needed to think, write, plan and decide, but they are doing it on a wobbly foundation of broken routines and extra demands.

If that feels familiar, you’re not alone.

A simple way to think about it

One way of looking at this (and yes, I am going to indulge myself with some alliteration!) is through the lens of three Bs:

  • brain fuel

  • brain friction

  • brain fraud

(And side note - my home town is also famous for three different Bs: brewing, biscuits and bulbs so this alliteration has pedigree.)

Brain fuel

By brain fuel, I mean the things that actually help you think:

  • enough sleep to string a sentence together

  • a short walk

  • a conversation that helps you see a situation differently

  • 20 minutes with a notebook before you open your inbox

  • reading something that stretches you a bit, rather than just filling a gap

Summer can offer more of this if we let it. Different routines, more daylight, the odd meeting that gets cancelled because someone is away. There is potential there for genuine rest and reflection.

Brain friction

Brain friction is all the stuff that makes thinking feel harder than it needs to be. Not dramatic, just a steady drain:

  • the sixth Teams chat of the day that “won’t take long”

  • trying to cover two colleagues at once

  • half-made decisions that sit in the back of your mind

  • to-do lists scattered across three different places because they are a mix of life and work

  • travel logistics, childcare handovers, house sitters, all needing decisions

Individually, none of these is a disaster. Taken together, they create a kind of low-level hum that soaks up the energy you might have used for the work that actually benefits from your full brain.

Brain fraud

And then there is brain fraud, which I say with affection because I am not immune to it AT ALL.

Brain fraud is the activity that looks like serious thinking work but, if you are honest, is mostly shuffling.

Summer, with its odd pockets of time and interrupted days, is fertile ground for this. You are too tired for deep work, not tired enough to properly rest, so you hover somewhere in the middle. It feels better than doing nothing, but it doesn’t move you as far as it looks as though it might.

One small experiment for the summer

If any of this is resonating with you, here is a small experiment you might like to try between now and September.

Every so often, give yourself one protected thinking slot.

Here is one way to do it:

  • Pick a time of day when your brain is usually at its best. For some people that is first thing, for others it is mid-morning or straight after a walk.

  • Block out half an hour in your diary. Call it whatever you like. (I am fond of “September me will thank me for this”.)

  • Choose one question for that slot. For example:

“What do I want ‘September me’ to have stopped doing?”

“What is one thing I could make less painful for myself or my team?”

“If I could only move one thing forward this summer, what would it be?”

For that half hour, treat it as thinking time, not admin time. No inbox ticking away in the background, no “just quickly” replying to things (I’m SOOO guilty of this when I’m not being intentional), no fiddling with slides. Just you, a notebook or document and the question you’ve chosen.

Sometimes you might come away with a clear decision or a small change you can make. At other times, it might simply be 30 minutes where your brain catches up with itself. I think both outcomes are worth it.

Looking ahead to September

When we get to September and everything ramps back up (because it ALWAYS does!), the version of you who has had even a handful of these small thinking slots will be in a different place from the version who has spent the summer purely reacting.

Future you is unlikely to care whether every email was answered within the hour or every slide looked immaculate (well, I mean, they might but that might be missing the point!). They are much more likely to be grateful that you made one or two decisions about what really matters and perhaps let go of one or two things that no longer work for you.

Good luck and whatever you are doing over the summer, I hope you have a fulfilling time!

Further Reading

How Big Fish Training Works

Got a team to train? Most courses are delivered direct either in person or via live video for groups of 6 - 12 people. These sessions are tailored to your specific needs. You just need to tell us what they are! Get in touch now for a friendly chat about what you need to achieve.

Want a course just for you? We run special sessions throughout the year and have a growing number of online courses. If you can't find what you need on the site, get in touch now and we can help.

Read More

Sign up for The Hook

Get notified about our next webinar

Training Courses for PR and Comms Agencies

show all

All of our training courses for agency professionals

talented with clients

Be credible, effective and prevent problems

talented in the office

Manage time, people and campaigns with ease

talented with the media

Writing and pitching stories that get noticed

bigfish balance

Wellness Programmes for PR and Comms Professionals
Advanced Presentation Training
with Clients

Become a captivating and effective presenter

More

AI for Account Managers & Directors
in the Office

Strategic AI for campaign planning, messaging and analysis

More

AI for Account Executives
in the Office

Doing things faster, better, or differently

More

Awareness of First Aid for Mental Health
Big Fish Balance

FAA Level 1 Award, Regulated Qualifications Framework (RQF)

More

Beating Burnout
Big Fish Balance

Stop stress from dragging you down

More

Becoming a Manager
in the Office

Incorporate great management techniques into your daily life

More

Bespoke Leadership Coaching
in the Office

By application only

More

Better A.I. Writing Workshop
in the Office

Use A.I. to complement your writing, not compete with it

More

Bite-Sized Leadership Coaching
in the Office

Rapid coaching conversations

More

Building Resilience
Balance

For Personal and Professional Success

More

Building Trust in Your Team
Balance

Delivering Psychological Safety

More

Client Management
Talented with Clients

Improve and develop your working relationships with each client

More

Confidence and Assertiveness
in the Office

Say what you mean, professionally and directly

More

Creating Work-Life Balance
Big Fish Balance

Don't choose between your career and your life: have both

More

Crisis Communications
with Clients

Where do you start when it all goes wrong?

More

Grammar Crammer
in the Office

Grammatical errors and how to avoid them

More

Getting Started with AI
in the Office

Demystifying AI technology for your whole team

More

Getting Buy-In
with Clients

Influencing and Persuading

More

Internal Communications Training
in the Office

On demand courses for internal comms professionals

More

Improving Personal Communication Skills
in the Office

Make good working relationships great

More

Kickstart Your PR!
with the Media

Introduction to PR

More

Mastering the Art Of Writing
Talented with the Media

How to write almost anything

More

Mastering Emotional Intelligence for Managers
Balance

To enhance workplace relationships

More

Media Training for PR Professionals
with the Media

Get media ready and deliver your message with impact

More

Menopause in the Workplace
Big Fish Balance

How it can affect us, our work, and what to do about it

More

Mental Health in the Workplace
Big Fish Balance

Cultivate good mental health

More

Mental Health for Managers
Big Fish Balance

Create greater mental wellbeing in your team

More

Mindfulness in the Workplace
Big Fish Balance

Keeping your focus in times of chaos

More

Management and Leadership Training
in the Office

Get the best out of your team

More

Neurodivergence Awareness in the Workplace
Big Fish Balance

Embrace Neurodivergence for a More Inclusive Workplace

More

Neurodivergence for Managers
Big Fish Balance

Unlock the Potential of Neurodivergent Team Members

More

Overcoming Imposter Syndrome
Big Fish Balance

Equip yourself with the tools to build more confidence

More

Practical Creativity for PR
in the Office

Power up your brainstorms and boost your creativity

More

Practical coaching skills for managers
in the Office

Increase your team's engagement and productivity

More

Professional Impact and Presence
with Clients

Stop being overlooked

More

Editing and Proofreading Other People's Writing
in the Office

The seven steps to successful editing

More

Presentation Training
with Clients

Make every presentation more engaging and effective

More

Refresh your press release writing skills
with the Media

Be more successful at getting your stories published

More

Social Superstars
With the Media

How to Make Your Clients' Social Media Communications Shine

More

Supercharge Your Writing
with the Media

Take your writing to a higher level

More

Supervising First Aid for Mental Health
Big Fish Balance

FAA Level 3 Award, Regulated Qualifications Framework (RQF)

More

Pitching to the Media
with the Media

Get more of your stories published

More

Time Management
in the Office

Manage your workload and get tasks completed on time

More

Writing compelling content for the media
with the Media

Make your writing effective, engaging and shareable

More

Writing effective news releases
with the Media

Get more stories published

More