Who is it for?
People who need to speak to the press on behalf of their organisation – whether it’s on a daily basis or ad hoc. If you want to know how to get your message across correctly the first time and every time, then this workshop is for you. This is suitable both for people who are new to press contact and for those with experience who would like a refresher.

What will I get out of it?
You’ll find out quickly the right techniques to use when confronted with the press and how to use this to your advantage. Real-life case studies will show you how to be more effective when dealing with your audiences. The number of participants is kept to 6 or below – giving you plenty of opportunity to ask the questions that are relevant to your business.

A journalist will be in attendance to help you consider how best to tackle all sorts of interview situations. The workshop will then take you through structured interviews in a confidential environment – ready to try your skills out for real when you return to the office.

We reveal the tricks that journalists use and give you tried-and-tested methods to counteract them. We discuss ways to save face if things don’t go to plan. You will leave the workshop confident that you are prepared for successful, informative interviews the company can be proud of.

Drop us a line to find out when the next course is on: info@bigfishtraining.com